Use Cases Discover what's possible with MediaFlows and get started – fast. All use cases Manage media Edit media Connect media Case studies Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Route assets for approval Send images or video to Cloudinary's waiting room for review and approval. Automatically generate alt text Use AI to accurately generate alt text for website images – at scale. Archive expired assets Automatically block the delivery of stock images and videos with expired licenses. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files Replace backgrounds at scale Remove and modify image backgrounds – painlessly. Customize product variants Automatically replicate product shots in different colors and styles. Get images ad-ready Prep images to be used as creative for ads on Meta, Snapchat, TikTok, & more. Standardize UGC Support UGC at scale – while maintaining brand standards and user experience. Improve asset appearance Automate manually-intensive image correction and enhancement Generate slideshows Turn still images into gorgeous videos, GIFs, and animations Use AI to summarize videos Engage your audience with AI-powered, bitesize clips. Sync assets to Akeneo Automatically add Cloudinary product images to Akeneo Asset Manager. Sync assets to Shopify Keep your Shopify store up-to-date with your latest product images. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Route assets for approval Send images or video to Cloudinary's waiting room for review and approval. Automatically generate alt text Use AI to accurately generate alt text for website images – at scale. Archive expired assets Automatically block the delivery of stock images and videos with expired licenses. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files Image and video management. Made easy. Organize, structure, and govern your images and video at scale. Get started free Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Replace backgrounds at scale Remove and modify image backgrounds – painlessly. Customize product variants Automatically replicate product shots in different colors and styles. Get images ad-ready Prep images to be used as creative for ads on Meta, Snapchat, TikTok, & more. Standardize UGC Support UGC at scale – while maintaining brand standards and user experience. Improve asset appearance Automate manually-intensive image correction and enhancement Generate slideshows Turn still images into gorgeous videos, GIFs, and animations Use AI to summarize videos Engage your audience with AI-powered, bitesize clips. Transform image and video. Click, click, done. Unleash your creativity with point-and-click access to the world's most powerful visual media transformation capabilities. Get started free Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Sync assets to Akeneo Automatically add Cloudinary product images to Akeneo Asset Manager. Sync assets to Shopify Keep your Shopify store up-to-date with your latest product images. Connect your visual media systems. (With zero hassle.) Sync assets and workflows across your entire visual media ecosystem with out-of-the-box integrations. Get started free Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Enrich asset data Make it easy to find assets by organizing, tagging, and documenting media files. Case Study: Sport 2000 SPORT 2000 Automates Asset Migrations With MediaFlows June, 2024 Read more Read more MediaFlows case studies See how leading brands leverage MediaFlows to optimize their media workflow management. Case Study: Mint Velvet Mint Velvet Streamlines Image Workflow June, 2024 Read more Read more

Automate AI-based image background removal Harness the power of Cloudinary's AI-powered image background removal add-on – without writing a single line of code. Get started free Replace image backgrounds at scale Effortlessly achieve a unified brand look and feel by applying drop shadow to background-removed images – and overlaying them on any background of your choosing. Get started free Automatically route low-confidence images for review No background removal app is 100% perfect. But your team doesn't need to painstakingly review every image for quality – use Cloudinary's AI-generated confidence score to automatically route only the images that need it for manual review. Get started free Replace image backgrounds Use MediaFlows’ out-of-the-box template to automate AI-powered background removal – and triage only the images that need manual review. Get started free Harness the power of Cloudinary's AI-powered image background removal add-on – without writing a single line of code. Automate AI-based image background removal Get Started Free Achieve a unified brand look by applying effects to background-removed images – and overlaying them on any background. Replace image backgrounds at scale Get Started Free No background removal app is perfect. use Cloudinary's AI to automatically flag images that need extra attention. Automatically route low-confidence images for review Get Started Free

Generate slideshows and videos from images Turn still images into gorgeous slideshows, videos, GIFs, and animations across every product in your catalog. (Coming soon!) Get started free Make social pop Build scroll-stopping video content without any additional budget. With MediaFlows, automatically generate on-brand videos across hundreds or thousands of SKUs Get started free Bring your PDPs to life Populate product detail pages with dynamic video built from your existing product shots. Get started free Create personalized email GIFs Enhance abandoned cart or browse emails with promotional banners featuring GIFs of relevant products. Get started free

Get images ad-ready (coming soon!) Get Started Free Automatically prepare images to be used as creative for ads across Meta, Snapchat, TikTok, and more. Home Resize, hassle-free Create image variants perfectly sized for every leading ad platform and format, uploaded back to your Cloudinary DAM for easy access. Get started free Keep the focus where it matters Generate gorgeous creative – by using Cloudinary’s content-aware AI to automatically capture the most engaging crops for each image. Get started free Automate collaboration Set up alerts to notify team members when ad images are ready for review or image and text overlay. Get started free

Customize product variants (coming soon!) Get Started Free Automatically create high-quality product variants to help customers visualize your products in different colors. Home Launch new products in a snap. Get new products live on your site faster. Shoot once, then use Cloudinary AI or a third-party service to automatically recolor across the full range of SKU variants. Get started free Save time and money. Eliminate the need for manual post-production work. Cloudinary’s AI provides accurate, customizable recoloring for your entire catalog. Get started free Eliminate back-and-forth. Take advantage of MediaFlows’ Shopify and Akeneo integrations to automatically keep your e-commerce systems up-to-date with every SKU variant. Get started free

Route image and video for approval Save hours of back-and-forth on Slack and Trello – by adding manual review at the end of any image- or video-related workflow. Get started free Ensure your assets are pixel-perfect Pass images or video generated through any flow to the moderation waiting room in Cloudinary Assets or Nexus for manual review. Once approved, simply trigger another flow to continue processing or deliver to a destination like Shopify. Get started free Cut time and cost Do automatic editing at scale – and manual moderation only when needed. Easily set up filters and thresholds so that your team is spending time on the media that actually require extra attention. Get started free Notify the people who matter Set up email notifications to keep teammates in the loop and ensure that they’re aware of new review tasks. Get started free Check out these templates Approval process Send media to manual moderation following automatic cropping Get started free Move and rename media Rename or move media stored in Cloudinary Get started free The below templates are a good starting point to build your own flow for this use case

Improve image appearance (coming soon!) Get Started Free Automate manually-intensive image correction and enhancement, alongside standard brand crop and transformations, to get products live faster. Home Go straight from photoshoot to live product Tap into Cloudinary’s capabilities to automatically optimize lighting, color quality, and contrast for pixel-perfect creative. Get started free Use your favorite tools Use MediaFlows’ connector framework to connect to your team’s favorite image correction and beautification tools. Get started free Give your team final say Easily add an approval template to any workflow so that your creative team has final review of any retouched assets before going live. Get started free

Transform product shots without a single line of code. Generate product shots that accurate capture the full of range of colors and styles in your product catalog. Get started free Generate creative variants Automatically create high-quality product variants to help customers visualize your products in different colors and styles. Get started free Generate product shots that accurate capture the full of range of colors and styles in your product catalog. Transform product shots without a single line of code. Get Started Free

Get started free Image and video management. Made easy. Organize, structure, and govern your images and video at scale. Use MediaFlows' drag-and-drop interface to manage tags and metadata for your assets, automate approval workflows , and keep your images and video organized and up-to-date in Cloudinary – and beyond . Featured Media Management Use Cases Route assets for approval Learn more Send images or video to Cloudinary's waiting room for review and approval. Automatically generate alt text Learn more Use AI to accurately generate alt text for website images – at scale. Archive expired assets Learn more Automatically block the delivery of stock images and videos with expired licenses. Enrich asset data Learn more Make it easy to find assets by organizing, tagging, and documenting media files.

Customize product variants (Coming soon!) Automatically create high-quality product variants to help customers visualize your products in different colors. Get started free Launch new products in a snap. Get new products live on your site faster. Shoot once, then use Cloudinary AI or a third-party service to automatically recolor across the full range of SKU variants. Get started free Save time and money. Eliminate the need for manual post-production work. Cloudinary’s AI provides accurate, customizable recoloring for your entire catalog. Get started free Eliminate back-and-forth. Take advantage of MediaFlows’ Shopify and Akeneo integrations to automatically keep your e-commerce systems up-to-date with every SKU variant. Get started free Check out these templates Extend an image Expand an image to generate multiple versions with different aspect ratios. Get started free Edit media Edit media files in Cloudinary Get started free The below templates are a good starting point to build your own flow for this use case

Replace image backgrounds Get Started Free Use MediaFlows’ out-of-the-box template to automate AI-powered background removal – and triage only the images that need manual review. Home Automate AI-based image background removal Harness the power of Cloudinary's AI-powered image background removal add-on – without writing a single line of code. Get started free Replace image backgrounds at scale Effortlessly achieve a unified brand look and feel by applying drop shadow to background-removed images – and overlaying them on any background of your choosing. Get started free Automatically route low-confidence images for review No background removal app is 100% perfect. But your team doesn't need to painstakingly review every image for quality – use Cloudinary's AI-generated confidence score to automatically route only the images that need it for manual review. Get started free

Route image and video for approval Save hours of back-and-forth on Slack and Trello – by adding manual review at the end of any image- or video-related workflow. Get started free Ensure your assets are pixel-perfect Pass images or video generated through any flow to the moderation waiting room in Cloudinary Assets or Nexus for manual review. Once approved, simply trigger another flow to continue processing or deliver to a destination like Shopify. Get started free Notify the people who matter Set up email notifications to keep teammates in the loop and ensure that they’re aware of new review tasks. Get started free Check out these templates Approval process Send media to manual moderation following automatic cropping Get started free Move and rename media Rename or move media stored in Cloudinary Get started free The below templates are a good starting point to build your own flow for this use case Cut time and cost Do automatic editing at scale – and manual moderation only when needed. Easily set up filters and thresholds so that your team is spending time on the media that actually require extra attention. Get started free